Oh look! It’s me!
HELLO
I’m a creative. I enjoy the challenge of solving problems.
I had over a decade of experience in traditional advertising before accidentally transitioning to PR. Ten years of briefs full of claims, demographics, and executional deliverables designed to be fit into pre-determined media buys, followed by a re-programming where culture is king, shaped me into the asset I am today.
I like to think of brands in terms of how they live in the real world, and the part they play in people’s lives, as opposed to RTB’s, KPI’s or any other TLA (three-letter acronym, ICYDK) you got kicking around.
Marketing is a wide landscape. Filling one specific niche wasn’t enough for me. Hopefully it isn’t enough for you, either.
I can also make my own hot sauce, grow my own herbs and veggies, and I’m a globally ranked Big Buck Hunter. Test me.
Ok then. Let’s get together and do something good.